ARSBC 2024

Sept. 4 & 5

The Classic Center

300 N Thomas St, Athens, GA 30601


Take advantage of lower cost early registration options.

  • Discounted early registration for students and county agents: $150 until July 15th
  • Regular registration: $250 until August 20th
  • In person registration: $300 after August 20th

Optional Beef Reproduction Lab, Thursday afternoon – $45

This program has been approved for 12.5 hours of continuing education credit in jurisdictions which recognize RACE approval.

Registration Link

Hotel Information

Hyatt Place Athens

412 N Thomas St, Athens, GA 30601

Phone: (706)425-1800

Group Booking Link

Conference rate of $159 plus tax available through Aug. 2

The Hyatt Place is connected to The Classic Center where the meeting will be held.


Homewood Suites by Hilton Athens

750 E Broad St, Athens, GA 30601

Phone: (706)548-3500

Group Booking Link:

Conference rate of $159 plus tax available through Aug. 4

The Homewood Suites by Hilton is located across the street from The Classic Center where the meeting will be held.



Wednesday, September 4, 2024

 08:00 AM – 08:10 AM     Welcome & Introduction – Dean Nick Place

08:10 AM – 09:00 AM     Strategically using reproductive technology to increase profitability

Speaker: Vitor Mercadante

09:00 AM – 09:50 AM     Reproductive management strategies to maximize production in natural service settings

Speaker: Joe Dalton

09:50 AM – 10:10 AM     Break            

10:10 AM – 11:00 AM     Recent developments in estrus synchronization programs

Speaker: Pedro Fontes

11:00 AM – 11:50 AM     Cow herd nutrition during pregnancy: impact on subsequent fertility and offspring performance

Speaker: Philipe Moriel

11:50 AM – 12:15 PM     Putting your estrus synchronization plan into action in small and large herds

 Speaker: Sandy Johnson

 12:15 PM – 1:10 PM       Lunch

01:10 PM – 02:00 PM     Capturing value from genetically superior calves

Speaker: Troy Marshall

02:00 PM – 02:50 PM     Genetic selection for cow fertility and longevity

Speaker: Troy Rowan

02:50 PM – 03:10 PM     Break            

03:10 PM – 03:50 PM     Implementing and being successful in AI and ET programs

                                             Panel: To be announced

03:50 PM – 04:40 PM     Impact of proportion of Bos indicus genetics on productivity of crossbred cows

Speaker: Thiago Martins

04:40 PM – 05:30 PM     Managing herd fertility while grazing fescue

 Speaker: Neal Schrick

05:30 PM – 06:00 PM     Award Presentation

Thursday, September 5, 2024

08:00 AM – 08:50 AM     Novel strategies to identify beef bulls with superior fertility

Speaker: Saulo Zoca

08:50 AM – 09:40 AM     Impact of temperament and stress on reproductive efficiency

Speaker: Kelsey Harvey

09:40 AM – 10:30 AM     Nutritional management of replacement heifers for reproductive success

Speaker: Shelby Rosasco

10:30 AM – 10:50 AM     Break            

10:50 AM – 11:40 AM     Heat stress and cattle fertility

Speaker: Peter Hansen

11:40 AM – 12:30 PM     Managing factors that influence pregnancy success in embryo transfer programs

Speaker: Ky Pohler

12:30 PM                           Adjourn


Optional Beef Reproduction Lab

UGA Livestock Instructional Arena

2600 S Milledge Ave, Athens, GA 30605


01:30 PM – 04:30 PM


Rotation 1                         Overview of different technologies to analyze semen

                                             Instructor: Saulo Zoca

Rotation 2                         Pregnancy dissection and fetal programming

                                             Instructor: Pedro Fontes and Philipe Moriel


Rotation 3                         Ultrasound technology demonstration

                                             Instructor: Vitor Mercadante and Ky Pohler

Rotation 4                         Optimizing semen handling in AI programs

                                             Instructor: Dan Bush or Nicky Oosthuizen



Joseph Dalton, Ph.D.

Professor, Extension Dairy Specialist, Department of Animal Science, University of Idaho, Caldwell Research and Extension Center;

Pedro Fontes, Ph.D.

Assistant Professor, Extension Specialist, Department of Animal Science, University of Georgia, Athens, GA;

Peter Hansen, PhD 

Distinguished Professor, LE “Red” Larson Professor. Department of Animal Sciences, University of Florida, Gainesville, FL;

Kelsey Harvey, PhD 

Assistant Professor, Department of Animal and Dairy Sciences, Mississippi State University, North MS research and Education Center, Praire, MS;

Sandy Johnson, PhD

Professor, Extension Beef Specialist, Northwest Research and Extension Center, Kansas State University, Colby, KS;

Troy Marshall

Director of Commercial Industry Relations, American Angus Association, St. Joseph, MO;

Thiago Martins, Ph.D.

Assistant Professor in Beef Reproduction, University of Missouri, Columbia, MO; 

Vitor R. G. Mercadante, Ph.D.

Associate Professor and Extension Specialist, Animal and Poultry Sciences, Large Animal Clinical Sciences, Virginia Tech, Blacksburg, VA;

Philipe Moriel, Ph.D.

Associate Professor, Beef Cattle Nutrition and Management, University of Florida – IFAS Range Cattle Research and Education Center; Ona, FL;

Ky Pohler, Ph.D.

Associate Professor, Department of Animal Science, Texas A&M University, College Station, TX;

Shelby L. Rosasco, Ph.D.

Assistant Professor, Extension Beef Specialist, Department of Animal Science, University of Wyoming, Laramie, WY;

Troy Rowan, PhD 

Assistant Professor, Department of Animal Science, University of Tennessee, Knoxville, TN;

Neal Schrick, PhD 

Professor and Head, Department of Animal Science, University of Tennessee, Knoxville, TN;

Saulo Zoca, PhD 

Extension Beef Cattle Specialist – Reproductive Management, Department of Animal Science, Middle Tennessee AgResearch and Education Center, University of Tennessee, Spring Hill, TN;